Chocotoy is a Venezuelan brand and a graphic studio inspired by the Japanese kawaii art style, which means “pretty”, and it is that the Chocotoy creations go beyond the friendly, colorful characters, the joy of their shapes. and these concentrated doses of sugar in their blood led them to be among the best of Latin American illustration.
We work together
A couple of young Venezuelans developed an academic project together, the task: creating an illustration for a “fictitious” brand. And it became a reality. Thus began what today is a brand and a graphic design studio called Chocotoy.
Its creators Luis Alfonso Albornoz & Karen Guevara were inspired by the Japanese art style kawaii, which means “pretty”, and is that Chocotoy designs go beyond the friendly, their colorful characters, the joy of their shapes, and those concentrated doses of sugar in their blood has led them to be among the best in Latin American illustration.
It is inevitable to feel like a child again to see these drawings that touch your most childish fiber, and this extends to a lot of pieces that can be used in everyday life as T-shirts, bags, backpacks, purses, caps, everything that can be intervened with a hint of sweet humor is welcome in our brand.
The Chocotoy catalog includes more than 100 characters, in 2d a thick black line to highlight the colors, however, in 3d they are as colorful as those drawn in 2d!
Among the programs that use Chocotoy Cute, we can find Photoshop and Illustrator for 2D and Cinema 4D for 3D realization.
Chocotoy wants to break the social rigidity and work with youthful and cheerful concepts. That’s why there are so many ice creams, cookies, dolls, sweets, and chocolate because we want to make illustrations that you want to eat. – Luis Albornoz –
Chocotoy Cute presents this artwork inspired by the Stranger Things series, made in 3D and finalized in Photoshop.
This artwork captures the “vintage” inspiration of the series, without losing the “kawaii” style that characterizes them.